Overview

In an arena where customer insight, digital adoption and interactive research is at the forefront of any buying decision, the experience with which a customer is approached is of paramount importance. CX Mastery is the process of understanding your customers, the motivations they have, the actions they take, the questions they ask, to take them on the journey from knowing to buying to promoting your product or solution.

Zeder Consult® understands the need for consumers to have a seamless experience throughout the interaction with your product or service. With the shift towards digital consumerism, never has the customer experience been so important to the success of a business. Forget B2B or B2C interactions, we now live in a world where your impression on an empowered person is vital, no matter what the business, P2P (person to person). With this we need to understand your target audience, identify the sales drivers and their needs within that audience, adapt your offering to fill those requirements, understand the knowledge spheres of your audience, and engage them in a way that influences them to promote you.

We call this the ABCGSM approach – Accelerate Business Conversion. Getting your business to a place where it finds, retains and promotes new clients as fast as possible.

Zeder Consult® has the proven ability to take any business size or status through the process of creating an impeccable customer experience journey. Our team have served the breadth of business operations from implementing World Class brands into new territories with widely ranging customer needs to building start up business strategies that deliver customer delight through their first interactions.

Who is it for

Whether you are a small business that sells a handful of products, or a blue-chip company with an offering to millions of people, the customer experience is of paramount importance. It can be the difference between the success or failure of your business. The arena in which we consult for CX is simply any business, the process and execution is that important.

Why Does it Work

Zeder Consult® will meet with your team to evaluate the process and identify the business goals. We will assign leaders that will form a network of change advocates, accountable for each business unit and its required interaction. We will embrace these individuals through a series of consulting, training and execution practices that will take the idea to a working model with proven success. Most importantly, we remain with you as accountability partners to ensure that this is a process that isn’t just rolled out, but adopted and applied to ensure your business remains the forefront of customer experience whatever the market conditions were.